Are you ready to reach art collectors and potential clients while you focus on creating your art?
Discovery is a platform on Artwork Archive that showcases the amazing works and collections of the artists, collectors and organizations that have chosen to activate their Public Profile. Your Public Profile can be discovered by art buyers and galleries worldwide where interested collectors and potential clients can contact you directly.
The Discovery page changes daily and the Featured Artist changes weekly. Drop by Discovery to see what's new!
This guide covers what makes a Public Profile worth browsing. For the requirements your Public Profile has to meet before it appears on Discovery at all, and for how Artwork Archive chooses the four Pieces shown in your Discovery preview, see How to Set Up and Customize Your Artwork Archive Public Profile.
Did you know?
Our editorial team features artists with complete Public Profiles on the Discovery page!
To learn more about what we look for when choosing a Discovery Featured Artist of the Week, be sure to follow our general guidelines on what makes a complete Public Profile.
Key Takeaways
Your Public Profile is what appears on Discovery, where art buyers, collectors, and galleries can find and contact you directly
A complete profile includes your full name, profile picture, short bio, artist statement, social media links, and artwork
The Artwork, Collections, News, About, and Contact sections each give collectors a different way to engage with your work
Discovery Featured Artists are artists with complete Public Profiles selected by our editorial team
Set Up Your Public Profile Details
Add Your Full Name So Collectors Know Who You Are
Building your reputation as an artist starts with the basics. Make sure people know who you are. Include your full name rather than keeping collectors guessing.
Choose a Profile Picture That Represents You as the Artist
Your profile picture sends a message to your audience about the kind of person and art business they are about to interact with. We suggest choosing a photo of you and your artwork that looks friendly, professional, and high-quality.
Write a Short Bio That Draws Collectors Into Your Work
Attention spans are short these days. Give a brief description of yourself and your work to draw buyers deeper into your profile.
Add an Artist Statement That Explains Your Work
Your artist statement tells collectors and audience what your work is about: the ideas, materials, and process behind it. A clear statement helps buyers connect with your art beyond the images. It appears in the About section of your Public Profile.
Link Your Social Media Accounts to Your Public Profile
Links to your social media accounts will help viewers get a deeper understanding of you and your work. Make sure the icons work when clicked on and that your linked social media accounts are up-to-date!
Select the Artwork You Want Collectors to See
Your Artwork page should include high-quality images of your current and past work. Things to consider when selecting your public pieces:
Pick and choose the best artworks from your inventory to display
Show important purchase details like dimensions, medium, and price
Mark which pieces have sold to garner more interest
Tip!
Make sure photos of your work are well-lit, non-blurry, nicely cropped, and/or on a neutral background.
Tell Your Full Story in the About Section
Use your About page to tell your unique story with a photo header and dedicated sections for your biography, artist statement, and CV.
Did you know?
You can add your resumé or CV to the About section of your Public Profile, and visitors can download it with the Download CV link at the bottom of the page.
Use the News Section to Share Exhibitions and Career Updates
Use the News section of your Public Profile to keep collectors in the loop. Announce upcoming exhibitions, career milestones, events, and more with our simple blogging platform.
Group Your Work Into Collections Buyers Can Browse
Using Collections, buyers can view all the different series, themes or groupings of your work at a glance. Display your cohesive bodies of work to help establish your success as an artist and give collectors ideas about coordinating pieces.
Learn More!
Review our Public Profile Set Up & Customization to learn more on setting up or editing your Public Profile.
See Examples of Past Discovery Featured Artists
A Little Extra Inspiration and Tips:
Looking for some inspiration to see how other artists are using their Public Profiles on Discovery and Artwork Archive to leverage their careers? Check out our Blog! We post industry topics as well as artist interview articles with our Discovery Featured Artists of the Week.










