The Artist plans are for individual artists or an artist studio with work from one artist. If you're creating pieces or prints, showing them in different locations, and looking to sell or promote your artwork, the Artist account is for you.
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The collector plan is for people who want to track artwork from multiple artists. The collector plan has the ability to track details for insurance or estate planning reasons as well as the ability to track provenance and condition reporting.
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If you are an organization with a corporate collection, a gallery, or a nonprofit that needs to organize and track your artwork, an Organizational plan will fit your needs.